Clean, qualified leads — before the competition wakes up.
6AM CA connects advertisers and publishers on a cost-per-lead basis. Rigorous tracking, validation and compliance, built in from the start.
We sit in the middle — and own the standard.
As the counterparty to both advertisers and publishers, we own attribution, de-duplication, validation, capping and payouts. That keeps lead quality high and incentives honest on both sides.
Buy leads you can trust
Pay per validated lead in non-regulated verticals, with transparent attribution and clear return windows on anything that doesn't qualify.
Explore for advertisers→For publishersMonetise your audience
Promote curated home-improvement, energy and automotive offers to your consented audience, with reliable cost-per-lead payouts.
Explore for publishers→From opted-in click to qualified lead.
Publishers drive opted-in demand
Vetted publishers promote live campaigns to their consented audiences through approved channels — email to opted-in databases and compliant paid social.
Every lead is tracked & validated
Clicks and conversions run through our tracking platform for attribution, de-duplication, capping and validation — so only genuine, billable leads count.
Advertisers receive qualified leads
Advertisers get clean, attributed enquiries in their chosen verticals and pay per valid lead, with clear return windows on anything that doesn't qualify.
Non-regulated verticals, led by home improvement.
Live focus
Solar & home improvement
Our beachhead. High-intent enquiries for solar, boilers, windows, roofing and insulation — matched to installers who can service them.
Live focus
Energy & utilities
Switching and supply enquiries from opted-in audiences, routed to advertisers on a cost-per-lead basis.
Live focus
Automotive
Vehicle sale, finance-adjacent and servicing enquiries across non-regulated motoring demand.
Expanding
Trades & home services
Expanding into wider non-regulated trades and home-services demand as supply and advertiser appetite develop.
Compliance isn't a footnote here.
We operate to UK GDPR and PECR standards. Publishers are held to a strict consent-record standard backed by contract, and our tracking gives advertisers an auditable view of every lead.
- UK GDPR & PECR aligned across the network
- Independent attribution, de-duplication & capping
- Mandatory publisher consent-record standard
- Defined return windows and clawback protection
Let's talk about leads that actually convert.
Whether you're buying leads or have traffic to monetise, we'd like to hear from you.